How do you showcase your impressive fleet of tanks and combat vehicles at a live
event? A brochure designed for reading will be discarded after it’s been read. Audio
broadcasts are possible, but distractions abound at an event as big as SG50.
For Singapore’s golden jubilee, Rock Nano developed a 14minute augmented reality smartphone app. Point the camera at the army tanks, and the app tracks them to give you more details about the vehicle, making the showcase a dynamic and interactive experience for the audience.
Result: Rock Nano received a Gold Award presented by Defence Minister Mr. Ng Eng Hen.